The Lagos‑based recreation of Chanel’s Métiers d’Art collection that went viral on social media has now come full circle, as [Rachael Ojuromi](https://www.instagram.com/rachael_ojuromi/) took the narrative from the streets of Nigeria to the runway in Paris.
The 22‑year‑old model and creative director stepped onto the catwalk for the Chanel Spring/Summer 2027 presentation at the Grand Palais. Her journey began with a close friend and stylist, Debby Fasingha, who helped her re‑imagine iconic Chanel looks using thrifted garments around Lagos, even staging shoots on the Red Line rail overpass in Yaba.
The pair’s video attracted the attention of [Matthieu Blazy](https://en.wikipedia.org/wiki/Matthieu_Blazy), Chanel’s creative director, who simply replied “Everything” in the comments. That endorsement propelled Ojuromi’s work onto a global fashion stage and soon led to agency representation in New York, Paris and London.
Before the Chanel moment, Ojuromi founded The Process Africa, a platform that nurtures emerging African talent. Her background in film, writing and communication informs a holistic approach to fashion, where styling, location and visual storytelling merge to create a complete narrative.
The concept behind the Lagos project was straightforward yet daring: recreate Chanel’s Métiers d’Art ensembles with second‑hand pieces sourced locally, then reinterpret the luxury house’s runway imagery through their own creative lens. The resulting images travelled far beyond the original setting, ultimately earning Ojuromi a spot on one of Chanel’s most prestigious global stages.
Reflecting on her path, Ojuromi has often urged aspiring creators to “start from where you are and allow your journey to dictate the path you end up on,” emphasizing the importance of giving oneself permission to experiment.
On 6 October 2026, she walked in Chanel’s Spring/Summer 2027 show, titled *La Conversation — Part Three — Different Faces of the Same Coin*, joining the roster of models presenting Blazy’s latest collection for the French fashion house.
The transition from thrift‑filled recreations on Lagos streets to a debut on the Parisian runway underscores how a locally‑sourced, inventive project can open doors to international fashion platforms.
[The Process Africa](https://theprocessafrica.org) continues to champion similar stories, highlighting the growing influence of African creativity on the world stage.