Nigerian singer‑songwriter [Yemi Alade](https://en.wikipedia.org/wiki/Yemi_Alade) dropped the official music video for her track “Alhaja,” a standout from the recent album It’s Yemi Alade, delivering a visual celebration of wealth, culture and personal triumph. The clip, released this week, places the artist at the centre of a vibrant, neon‑glow setting while she counts cash and dons striking ensembles.
Directed by acclaimed filmmaker [Clarence Peters](https://en.wikipedia.org/wiki/Clarence_Peters), the video blends neon lighting, torch‑lit ambience and a cast that makes bold entrances. Vintage automobiles line the backdrop, traditional drums punctuate the rhythm, and lantern‑lit scenes feature extras tallying money, all reinforcing the theme of prosperity.
Costume design plays a pivotal role. In one segment, Alade appears in a vivid red traditional outfit, complete with a structured headwrap and layers of coral beads. The scene then shifts to a sleek black abaya embroidered in gold, complemented by oversized gold hand jewellery and intricate rings, underscoring the image of an Alhaja who knows her worth.
The production also incorporates cultural touches: classic cars provide a retro flair, while live percussion adds an authentic African texture. Cast members are shown counting bundles of cash beneath warm lanterns, reinforcing the narrative of success and self‑affirmation.
“Yemi Alade gives us an Alhaja who knows exactly what she’s worth,” BellaNaija noted, highlighting the artist’s confidence and the video’s lavish aesthetic. The visual package offers a distinct world of style, personality and cultural pride, confirming Alade’s reputation for delivering fresh, conversation‑sparkling music videos.
Fans can view the full “Alhaja” video online, where the combination of fashion, set design and energetic performance creates a memorable experience that aligns with the song’s celebratory message.